Keep Calm and Carry On Tea

Keep Calm and Carry On is a British tea brand built around one of the most recognised slogans in the world. The phrase dates to 1939 when the British government printed motivational posters for wartime - never publicly distributed at the time, rediscovered decades later and relaunched as a global British cultural icon.The tea itself is a solid, everyday British black tea blend - English Breakfast and Afternoon blends presented in distinctive branded tins and packaging that make it one of the most popular British gift teas available.The range covers English Breakfast and Afternoon Blend in teabags and gift tins.