World Elephant Day

World Elephant Day

Today, the 12th of August 2021 is the World Elephant Day. An international annual event that is dedicated in protecting and preserving the world of elephants.

This event was conceived in 2011 by Canadian filmmakers such as Patricia Sims and Michael Clark of Canazwest Pictures. One of them is Sivaporn Dardarananda the Secretary-General of the Elephant Reintroduction Foundation in Thailand.

The day was official founded, supported and launched on August 12, 2012 by Patricia Sims and the Elephant Reintroduction Foundation.

Patricia Sim still leads, supports and directs the World Elephant Day which is now celebrated by over 100 wildlife organizations.

Two of our tea brands has an Elephant on their logos which are the Miles Tea and Williamsons Tea.

Why not we take a look into the meaning of these Elephants on their logos?

For Williamsons tea, they invests in environmental works, wildlife habitat creation, the maintenance and protection of primeval rainforest and their famed 'monkey corridors'. As they consider themselves as farmers and guardians of the land that allows wildlife to pass through the farms undisturbed.

Their reach is proud to the commitment to caring for the natural environment. They support the Sheldrick Wildlife Trust also known as SWT. This organization is a pioneer on conservation for wildlife and habitat protection in East Africa.

They received a worldwide acclaim for the "Orphans Project" which is a rescue and rehabilitation program for Elephants and Rhinos.

As for they can offer, it is to give hope to the future of Kenya's elephant and rhino populations against the threat of poaching. Also, against the loss of habitat due to human population pressures, conflict, deforestation and drought.

Williamson aims that every pack of their tea can help sustain communities, ecosystems and wildlife for the future generation.

As for Miles Tea's elephant logo, their mascot named "Smuggles" is usually found drinking tea from the director's desk at Miles HQ.

Proudly found on top of Miles' logo, they often are asked why they have an elephant for a mascot. The Indian Elephant is one of the three species native in Asia.

It is where Miles source their tea leaves from estates working with Ethical Tea Partnership. So they thought, what is the best animal that would represent their company.

Information and photos both found in Brand's official websites.

Williamsons Tea
Miles Tea